What Does An Ad Agency Do?
November 20, 2017
Traditionally, ad agencies were synonymous with billboards, radio spots and ads in magazines.
This isn’t the day and age of “Mad Men”, though. Today, advertising firms are expected to do much more...But what? In today’s digital world, advertising is still done on billboards, through fliers and in magazines, as well as via Google, social media, YouTube, blogs, pop-ups, banners...The list goes on.
It is also important to think about what advertising does: draw attention, especially through paid announcements. Therefore, ads are crucial when it comes to businesses trying to increase sales, bands trying to promote music, organizations trying to spread awareness and brands trying to make a difference, get known and make a profit.
In our office, if we have expertise, we will do it - and that is how many creative firms operate. Designers, writers, consultants, animators, marketers and ad execs can all work together on advertising and marketing tasks.
Furthermore, they must work together! All of these components are hinged on one another. Instead of hiring one firm to design your website, another to handle your press releases and your friend to control your social media accounts, you can work collaboratively with one creative firm.
Our brand, specifically, goes above and beyond for all clients. We are heavily invested in our clients’ success, and our success is measured by their success. Like many other modern-day ad agencies, we have abandoned the traditional client/agency relationship model. We blur the borders by offering consulting services while also functioning as a partner in the development of your business.
The most compelling ideas and products are conceived, nurtured and produced through collaboration, and we collaborate with our clients on services relating to design work, websites, animation and advertising. We create custom logos and marketing materials. We design and develop sites and social media accounts. We can animate your logo or 3D render your product. We will attend trade shows with you, assist in business analysis/growth strategy, research your market/competitors, help with product fulfillment, offer legal assistance, take calls for you...We will ALWAYS go the extra mile to make sure your business gets the attention it deserves.
At Batch Creative, we make things happen. Start making more happen by getting in touch today.